I'm a CS person, so I know nothing of this on a professional level. I have
some intuition for is since my Dad owned a grocery store the whole time I
was growing up, and I worked there from the time I was old enough to push a
broom.
Stores constantly try to place items next to other items in an effort to
generate sales of related things. As a simple example, I might place belts
next to the pants display.
I'm sure there have been studies of this sort of thing and what works and
what doesn't. Is there any large collection of data on this somewhere in
electronic form? I've been thinking of ways to organize electronic malls
better and this seems like part of the answer.
--phil--
__________________________________________________________________________
Phillip J. Windley, Asst. Professor | windley@cs.byu.edu
Laboratory for Applied Logic | VOX: 801.378.3722
Brigham Young University | FAX: 801.378.7775
<a href="<a href="http://lal.cs.byu.edu/people/windley/windley.html">http://lal.cs.byu.edu/people/windley/windley.html</a>">http://lal.cs.byu.edu/people/windley/windley.html</a> |
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