press contacts

ShelHoro@aol.com
Tue, 5 Mar 1996 09:11:40 -0800


Jeff Patton asks,
<i>>I'm looking for a database containing editors...</i>

The answers posted to this list have focused on small lists available
on-line. But there are far greater resources off-line.
Go to the library and check out Working Press of the Nation. Write to them
and ask if they have any disk-based version. Also contact R.R. Bowker (121
Chanlon Rd, New Providence, NJ), publisher of many useful (but expensive)
directories. And talk to your reference librarian.

There is one very inexpensive ($40) resource for radio talk shows, for which
I'm currently negotiating to become a dealer. It's available in print and in
WordPerfect, but I don't know if the disk info is sortable (I'm waiting for a
reply from the publisher on this).
You could also try renting a list from publishers who have great media
contacts--if they're in your subject area.
Just my .02
--------------------------------------------------------
Shel Horowitz
Author, Marketing Without Megabucks:
How to Sell Anything on a Shoestring
and
The Penny-Pinching Hedonist:

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