Re: Almost at my wits end

smyersjr@nb.net ((smyersjr@nb.net))
Fri, 1 Mar 1996 07:53:46 -0800


<i>>Since July of '95, my company, InfoMedia, has produced a online magazine of</i>
&lt;i&gt;&amp;gt;sorts called WorldVillage (&lt;a href="<a href="http://www.worldvillage.com">http://www.worldvillage.com</a>"&gt;http://www.worldvillage.com&lt;/a&gt;).[snip..]&lt;/i&gt;
&lt;i&gt;&amp;gt;&lt;/i&gt;
&lt;i&gt;&amp;gt;All this to say that we are still having a hard time getting people to visit&lt;/i&gt;
&lt;i&gt;&amp;gt;the site. We seem to have peaked at about 1400-1600 visitors per day, and&lt;/i&gt;
&lt;i&gt;&amp;gt;frankly, it's not enough to warrant companies paying to advertise on our site&lt;/i&gt;
&lt;i&gt;&amp;gt;(and that is our revenue model...).&lt;/i&gt;

Ed Montgomery's reply to this was excellent. I would add one strong
feature using the push pull methodology: have them register and place
the visitor on an e-mail notification list that will bring them
informative information designed to push them in returning. The e-mail
posting must be sophisticated (don't give away everything - tease- get
them to return)and crisp in its presentation. The return visitor can be
more valuable than a high number of hits. You want quality, not
quantity.

Steve Myers
&lt;pre&gt;
<pre>

--
mmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmm
Stephen J. Myers, Jr.              S.J. Myers Associates
      Internet Marketing and Business Development
Seminars, Keynotes, Author of "Building Your Client Base"
         PO Box 835, Vandergrift, PA 15690-1517
 412-568-1839 Fax: 412-568-1566  E-mail: smyersjr@nb.net
mmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmmm

---- The Internet Marketing Discussion List is sponsored this week by: Decisive makes surveying by e-mail &amp;amp; Internet easy! &amp;lt;&lt;a href="<a href="http://www.decisive.com">http://www.decisive.com</a>"&gt;http://www.decisive.com&lt;/a&gt;&amp;gt; &lt;/pre&gt; </pre>


Return to top-level of current discussion

Return to Internet Marketing Home Page

Search the archives



Post a message to this group by filling in the form below.

From:
Subject:
In reply to: