Almost at my wits end..

mdiamant@t3media.com ((mdiamant@t3media.com))
Fri, 1 Mar 1996 07:53:38 -0800

&gt;&gt;Since July of '95, my company, InfoMedia, has produced a online magazine of
&gt;&gt;sorts called WorldVillage (<a href="<a href="http://www.worldvillage.com">http://www.worldvillage.com</a>">http://www.worldvillage.com</a>).
&gt;[snip..]
&gt;&gt;
&gt;&gt;All this to say that we are still having a hard time getting people to visit
&gt;&gt;the site. We seem to have peaked at about 1400-1600 visitors per day, and
&gt;&gt;frankly, it's not enough to warrant companies paying to advertise on our site
&gt;&gt;(and that is our revenue model...).

Relying on online marketing alone is NOT enough. You need to support
your publication with traditional marketing. If you can't afford
advertising (which can be very expensive), you may want to try a PR
effort, which can be less expensive. An online publication can usually
get significant press if you make the effort.

You may also want to consider advertising your site on another site with
a banner ad. Some online banner ads are still reasonable (relatively).
Choose a site with an audience similar to yours that is high-traffic and
that accepts ads.

Michael Diamant

--------------------------
- Michael Diamant -
- T3 Media, Inc. -
- 285 West Broadway -
- Suite 560 -
- New York, NY 10013 -
- 212-334-0944 -
- <a href="<a href="http://www.t3media.com">http://www.t3media.com</a>">http://www.t3media.com</a> -
--------------------------

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